Billiard Sports Network

Project Summary

Billiard Sports Network (BSN) - Elevating Billiards to a New Level of Visibility and Engagement

Founded in 2017 by Josh Setterfield, the Billiard Sports Network (BSN) has grown into a transformative force in billiards broadcasting, often described as the "ESPN of pool." Our mission? To make BSN the heartbeat of the billiards world by delivering high-quality broadcasts, in-depth commentary, and content that captures the spirit of the game. We don’t just stream events; we tell the stories behind them, bringing fans closer to the players, industry experts, and communities that make billiards special.

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Work Completed

Innovative Broadcasting & Event Coverage: BSN has set a new standard in billiards media with professional-grade broadcasts that rival top-tier sports networks. We have hosted high-profile events such as the Maryland State Championships and the groundbreaking DynaSpheres Cup, a 4-event series that showcased elite talent and memorable moments. This series saw Shane Van Boening claim victory, adding prestige to the event and enhancing its visibility in the billiards community.

Spotlighting Talent & Building Community: BSN has put a spotlight on emerging stars in the billiards world, like Shane Wolford, who faced off against Van Boening in a feature match. Wolford’s BSN exposure contributed to his journey toward representing Team USA in the Mosconi Cup—a trajectory reminiscent of Earl Strickland’s path with our guidance at Setterfield.Co. This commitment to showcasing talent has not only elevated players but also fostered a passionate, engaged community around the sport.

Strategic Partnerships & Product Success: We forged a powerful partnership with DynaSpheres, a brand that has become synonymous with quality in the billiards world. This collaboration helped BSN produce exceptional broadcasts while also promoting DynaSpheres pool balls nationwide, turning the brand into a staple for players and enthusiasts alike.

Robust Online Presence: With over 1.46 million views and a vast library of 368 videos on YouTube, BSN offers content that appeals to both seasoned players and new fans. From in-depth documentaries to match replays and educational content, BSN’s digital presence has become an essential resource for the billiards community.

Expansion & Vision for Growth: BSN is exploring expansion opportunities, including potential franchising of its successful model to other regions. With plans for new shows and advanced broadcasting technologies, BSN is continually evolving to enhance viewer engagement and bring interactive, high-quality billiards coverage to a global audience.

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Results Achieved

Established the DynaSpheres Cup as a Premier Billiards Event
BSN’s DynaSpheres Cup has become a highly anticipated series in the billiards community, showcasing top players like Shane Van Boening and setting a new benchmark for event quality.

Successful Launch and Growth of Talkin' English
Since its 2024 debut, Talkin' English has become a must-listen podcast for billiards enthusiasts, offering unique insights into the industry and solidifying BSN’s role as a thought leader in the sport.

Increased Player Visibility and Career Milestones
BSN’s spotlight on players like Shane Wolford contributed to his selection for Team USA in the Mosconi Cup, highlighting BSN’s impact on player development and career growth within the sport.

Nationwide Brand Recognition for DynaSpheres
Through our partnership, DynaSpheres has become a recognized and respected name in billiards equipment, with BSN’s broadcasts helping the brand gain traction among players and fans across the country.

Expanded Youth Participation
BSN’s junior events have created invaluable opportunities for young players to gain experience, inspiring the next wave of talent and reinforcing BSN’s role in fostering growth at all levels of the sport.

Growing Digital Audience and Fan Engagement
With over 1.46 million views on YouTube and a growing fanbase, BSN’s digital platform has become a go-to destination for billiards content, serving fans with diverse content and building a vibrant online community.

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Future Vision

BSN remains dedicated to advancing the sport of billiards on a global scale. Our vision includes expanding into new regions, growing Talkin' English, and continually innovating our broadcast technology to provide richer, more engaging experiences for fans. We aim to bridge the gap between players and fans, nurture young talent, and make billiards accessible to a wider audience.

Through strategic partnerships, a focus on community, and a commitment to storytelling, BSN is shaping the future of billiards broadcasting, solidifying our place as a central, indispensable figure in the billiards world.

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